Hi friends! I’m Willa Burke , the owner, dreamer, and designer behind Vexi Fashion Co. If you’re new here—welcome! Today, I want to share the story of how our signature Pocket Pennants came to life. Spoiler alert: it all started on a football field. The Idea I Couldn’t Ignore It was one of those electric game nights—bright stadium lights, roaring fans, that unmistakable buzz in the air. As I watched the players, something kept catching my eye: the towels hanging from their